IDEATION AND

VISUALIZATION

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The briefing was clear and challenging – to create an iconic design language for the GourmetSensor and Cooktop. Our Ideation 100 plus and CPL process was the perfect approach to realizing and visualizing this new concept. We started with the cooking experience of families and friends to help us identify the users’ needs. From there, we reviewed our ideas and turned them into haptic 3D models and first prototypes. We also support the Cuciniale team with high-quality renders and animations for their trade show booth.